Portfolio, Career, Marketing and Photography Website

Lessons in this course

1. 1

   Building a Professional Photography Portfolio

   Learn to build a professional photography portfolio: who it is for, formats from web to print, how many images to show, client work and keeping it current.

   5 min
2. 2

   Selecting and Curating Photographs

   Learn to choose portfolio images: client-focused criteria, showing only work you want to be hired for, consistent style and quality, and curating by use.

   4 min
3. 3

   Portfolio Structure and Presentation

   Learn to structure a photography portfolio: clear galleries, strong opening and closing images, case studies, captions, and PDF and print layouts.

   4 min
4. 4

   Personal Brand and Professional Identity

   Learn personal branding for photographers: what a brand really is, name and logo, visual identity, brand voice, about pages and staying consistent.

   5 min
5. 5

   Photography Website Structure

   Learn how to structure a photography website: essential pages, simple navigation, choosing a platform and domain, contact forms, accessibility and privacy.

   5 min
6. 6

   Portfolio Pages and Image Optimization

   Learn to design photography portfolio pages: grid, masonry and slideshow layouts, spacing, lightboxes, client galleries, image protection and speed.

   5 min
7. 7

   Photography SEO Fundamentals

   Learn photography SEO fundamentals: what clients search for, page titles and content, local search profiles, image SEO, links and avoiding spam tactics.

   5 min
8. 8

   Educational and Editorial Photography Content

   Learn how educational content helps photographers: blog posts, client guides, case studies, location guides and pitching stories to publications.

   4 min
9. 9

   Social Media and Digital Presence

   Learn how photographers build a social media presence: choosing platforms, consistent profiles, content mix, honest engagement and measuring real results.

   4 min
10. 10

    Networking and Collaboration

    Learn networking and collaboration for photographers: where to meet people, genuine relationships, fair creative collaborations, peers and mentorship.

    4 min
11. 11

    Portfolio Reviews and Professional Presentation

    Learn how portfolio reviews work: types of reviewers, preparing a focused selection, presenting professionally, asking good questions and using feedback.

    4 min
12. 12

    Building a Photography Career

    Learn how to build a photography career: freelance, employed and hybrid paths, related roles, the skills that matter, goals and adapting over time.

    4 min
13. 13

    Developing Specialist Services

    Learn to develop specialist photography services: spotting opportunities, building expertise, legal requirements, testing, pricing and promotion.

    5 min